Experience is the new differentiator—make every trip feel clean, calm, and considered

Ride‑share is a ratings economy. Cleanliness, comfort, and consistency drive five‑star reviews. Smell is the #1 issue for customers. Connected scent systems can deliver all three: malodor neutralization between rides, Anti-viral a safe virus killing scent, a default “fresh” profile on pickup, and optional functional scents for passengers who opt in (e.g., “Feeling queasy?”). Fleet dashboards track cartridge health and usage so vehicles stay on‑brand without driver micromanagement. Daypart logic can shift from morning Refresh to evening Relax automatically. The result is a Wellness Ride™: fewer complaints, better retention, huge competitive advantage, and a brand story passengers remember—and rebook.